Traditionally Banking has always relied on fixed infrastructure venues (branches) which have high operating costs. This limits banking service reach and seriously prohibits grass roots community inclusion on a fast track.
Today in 2009 with powerful technology options available such as GPRS Point of Sales Devices, Cell Phone Banking, Telecommunication Suites for Financial Transactions, Customer Relationship Management Software, Contact Center Back Offices, ATM Networks and Multi
function swipe-card systems, the universe for offering
banking services has extended far and beyond the traditional realm of generalized Banking norms.
Tameer Bank Easypaisa encompasses all the above
essentials and brings a modern and relevant banking
channel in the hands of common man.
Tameer is the 1st bank to be given permission by the State Bank of Pakistan to start branchless banking operations in Pakistan and to offer services through partners and agents.
It is one of the core objectives, mission and vision of Tameer to spread an efficient total banking service extensively throughout Pakistan, so that transactions and money management for an individual and his or her needs anywhere in Pakistan is just one call or an SMS away.
The concept of having cost heavy, fixed location branches as the primary model of banking service providing
is being developed, with a versatile and personalized way of every-day community level banking through technology
powered systems and “corner shop” Micro Franchises.
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